Overcoats Blog

Steps on how to start your own clothing business

With longer winters, a warm winter jacket is always a hot commodity. However, did you know that while you are shopping for the perfect winter coat for yourself, you could also start your very own business?

Here at the Overcoat Importer, we have a wide range of gently used, high-quality coats and jackets for sale that have been imported directly from Europe and are in excellent condition.

If you are looking to sell winter coats and jackets, pay us a visit because you can find jackets from as little as R40!

Times may be difficult economically, but people always need a warm coat or jacket, and now is the perfect time to start your own business by selling your very own bales.

We sell different size bales that consist of men’s overcoats, ladies overcoats, adult’s anoraks, and children’s anoraks and because we buy our jackets in bulk, this means that you can start your own jacket business at a cost of under R 2000.

How do I start my own coat business and what are the steps?

Starting your own coat business from the Overcoat Importer is almost too easy! All you need to do is visit us at one of our convenient stores and take a look at the coat bales we have to offer. We have stores in Springs, Benoni and Kempton Park and we are close to all the main transport routes. We also have plenty of parking if you are coming by car.

If you do not know where to start, one of our friendly sales specialist will be happy to help you out. They will assist you to choose either a small bale (if you want to try selling out before making a big commitment), medium or large bale. Remember that the larger the bale you buy, the more you save and the cheaper you can sell your jackets!

Don’t worry if you don’t live in Gauteng or you can’t get to one of our stores, because we offer to deliver bales to all 9 provinces in South Africa. Simply take a look at our website and browse our range of available coat and jacket bales. After you have confirmed your order and paid, you can sit back and wait in excitement for your bale to be delivered directly to you.

Choose the correct products to sell.

A good thing to think about is whether you want to sell adult jackets, men or ladies’ coats or children’s jackets. Once you have decided, you can go ahead and buy your bale. Make sure that you purchase products that you know will sell because you don’t want to sit with unsold items at the end of the month.

coat business

How to price your coats?

When you have unpacked your bale, you can price each jacket separately. Don’t forget to price them so that you make enough profit but don’t overprice because then they might not sell. Understanding your market is very important, so make sure you know what your customers will be willing to pay before you start to price your items.

How to start selling?

Selling your jackets and coats will be your next step. If you don’t know where to start, we recommend thinking about people you already know in your community, neighbours you talk to, and friends you have at work. Everyone you know can be a potential customer and you never know if they are looking for a winter coat or jacket for themselves, their children, or someone in their family.

If they don’t need a jacket for themselves or their kids, it might be worth mentioning that the jackets you are selling are great quality and come from Europe and they might make a wonderful birthday or Christmas gift for someone they know.

A small, mixed bale is a good idea to buy if you are just starting out because these have jackets for every member of the family. Once you have sold this and made your profit, you can then invest in one or two larger bales and grow your business from there.

When you start your coat business, it is important to let people know that you are selling good quality coats and jackets at great prices. This will make people more likely to contact you before you have even had a chance to go out and sell your jackets.

Some coat sellers make a lot of money by setting up an informal trading stand in their neighbourhood so that anyone who passes by can see what they have to sell. This is a great idea to implement, especially over the weekends when people are already in shopping mode. You would be amazed at how many jackets you can sell by doing this!

Don’t have the money to even buy the cheapest bale of jackets that is just under R2000? Why not consider starting your bale business with a friend or two? That way, you could each contribute towards your first bale, making it much cheaper for you to have your own business with a partner.

Going into business with a partner or two has another advantage in that you can divide the jackets up and share the work. In this way, you may find that you sell your first bale very quickly and you will be able to buy your next bale and develop your business much faster.

If you have any questions about starting your own bale business or you would like to find out more, you could always phone us at the Overcoats Importer, visit us in-store or speak to one of our sales specialists.

All of our staff are experts and know the product well. They are always on hand to assist and help buyers with any questions they might have.

Benefits of buying coats & jackets in bales, and selling them loose

Here at the Overcoat Importer, we import and sell a wide selection of high-quality gently used winter jackets and coats.  

What do our coats cost?

  We buy these jackets and coats in great quantities to keep up with local demand and benefit from bulk buying prices. This is why we can sell our popular coats and jackets at such low prices to our customers. This is also why we are one of  South Africa’s favourite stores for winter essentials because you can get winter essentials from us for as little as R40.  

What is our product quality like?

  Even though our products are fantastically priced, they are of the highest possible quality which can be seen when looking at the brand names that we sell. All manufactured to the highest standards, our coats and jackets have been made specifically for very cold European winters so you can be assured that all of our jackets will keep you or your customers nice and warm, even during the iciest cold fronts.     Did you know that the Overcoat Importer sells bales of jackets directly to the public? This means that you can buy-a-bale of jackets from us and then sell them onto people you know for a profit. So buy a bale and make your own cash.     Buying bales of winter coats can be a very useful way to earn some extra money or even make a living. We do this because, as a company, we are passionate about serving our fellow South Africans and empowering those who want to make a living from selling clothing.  

What are the benefits of buying coats and jackets in bulk and then selling them loose?

    This is a question that we often get asked. The first and most obvious benefit to buying bales and then selling the items loose, is that you can turn your investment in a bale into a healthy profit. In fact, you only need as little as R2000 to start your own business.     Selling loose jackets is also an easy business to start because you don’t need any special equipment, an office or any special skills. All you need is the passion to sell and a market of potential customers. Unlike other small businesses that sometimes need equipment or retail space, getting started with our buy-a-bale business concept is quite easy. coats bales

Who is this business opportunity for?

Our Buy-a-bale business concept is great for everyone. It doesn’t matter if you are in school, varsity, or have another job. This is a business that can put some extra cash in your pocket. All you need is the willingness and some enthusiasm to sell to people you know or people who need affordable winter clothing. (e.g. family, friends, people in your local community, etc).     By reselling jackets, you are essentially your own boss. You can be as successful as you want to be and you can run your business your own way, without someone telling you what to do.  

Making sure you always have stock!

Once you have sold your first bale of coats or run out of product to sell, replacing it is incredibly easy. We carry quite a bit of stock so all you need to do is visit us in-store or order again online.   What if you don’t have lost of cash to start. You could go into business with one or more people you know and trust. Each person could contribute a portion of the money and share in the profits later. Going into business this way has its own advantages because the more people you have working with you, the quicker your coats and jackets could sell.     Another benefit of selling coats and jackets from bales is that you get to work where you choose to work. This could be from home, in a market, or even at very busy commuter points or taxi ranks.  

How can you grow your coats business?

  As your coat and jacket business grows, you might want to employ someone you know and trust to help you sell your jackets. For a small commission or monthly wages, you could empower other people to earn extra cash and, in your own small way, you will be uplifting your local community and helping other people to make a living.     Many of our best customers live in rural communities or in small towns that are far away from the major South African cities. In these places, commodities such as warm jackets are often not readily available and, if they are, they are quite expensive. By being a jacket seller, you are allowing your local community to have access to buy jackets at reasonable prices.     Of course, one of the main advantages of having your own jacket business is the fact that is a whole lot of fun! You get to interact with a wide range of interesting people and you will more than likely make some great friends and loyal customers along the way.     Are you interested in starting your own business selling jackets? If you have any questions or would like to have some more information about it, please visit the Overcoat Importer. You can phone us at any of our branches, email us or even visit us in-store and we will be delighted to help you! jacket bales

How much do i need to start a Coat business?

Need some extra cash? Or maybe you are thinking of starting your own business but are unsure what to do or how much capital you would need?


Here at The Overcoat Importer, we have the perfect solution for you! By buying a bale of coats from us, you can start your very own business from as little as R 1790! For example, you could buy a 20kg bale of adult anoraks for only R1790 or a 25kg bale for R1990. This means that you can start your own successful business by investing less than R2000!


Each of our bales is packed with high quality gently worn, AAA grade coats that have been imported directly from Europe. All our coats are very stylish, warm, and highly sought after, especially during the colder winter months.


So, how does the Coat business actually work and how do I know if I will be successful?


Well, all you need to do in order to start your business is to visit us at one of our stores in Gauteng. We have stores in Springs, Kempton Park and Benoni which are all very close to the main transport routes, we also have parking if you arrive by car.

 coat business


In our stores, you will be greeted by one of our friendly salespeople who can help you to buy the perfect bale of coats. After that, you are ready to go and your new business has started!


Many of our customers sell their jackets to people they know. For example, neighbors, friends, family, and people they know in the community.


When you think about the cost price of each jacket, you will understand that your mark-up can be good and you can still have a selling price that is still very attractive for your buyers.


Once you have sold all your jackets, you can take the money you made back with your new profit and you will then be ready to buy your next bale of jackets or coats and do the process again. There is a need for winter coats in SA and if you find a market you can sell coats to, you will soon be making that extra cash you wanted.

 coat business

Want to find out more? Why not contact us by phone or visit us in the store?


Our Store locations –


Overcoats Benoni – 97 Princess Ave Benoni.

Coat Corner Kempton Park – 79 Pretoria Rd, CBD.

Coat Corner Springs – 29 5th Avenue, CBD.


Contact John Ndlovu on 062 574 0361 or WhatsApp us on 078 769 3810.

Or you can chat with one of our Overcoats sales specialists – Our Team


Visit our website to view and download our latest price list.


All you need to know about how to wear an Anorak

With the colder months now upon us, you have no doubt begun to wonder if your winter wardrobe has enough clothing to keep you warm. One of the most effective fashion items for keeping people warm, while still looking elegant is the anorak jacket. The anorak is also more commonly known locally as a “Zipper”.   Here at The Overcoat Importer, we stock a wide range of great quality men’s and women’s gently worn anoraks that have been imported directly from Europe. We have anoraks in practically all sizes, colours and styles and we will have something that will look good for every member of your family!  

So, what is an Anorak?

Well, an anorak is a lined jacket that often has a hood for added warmth to your head. It was originally invented by Eskimos as they continued with their daily activities in the arctic, despite the sub-zero temperatures. Today, the anorak is used widely throughout the world as a popular winter jacket for adults as well as children.   Typically shorter than trench coats or duffle coats, anoraks have the advantage of being very comfortable. They allow you to go about your normal activities without feeling restricted in the arm area.   We can highly recommend an anorak as the perfect winter wardrobe staple, especially if you have to brave cold winter mornings and evenings.   As with all jackets, anoraks come in a variety of colours, from black, brown, navy blue, tan or army green and it’s great to know that an anorak will look great with most outfits. If you are looking for something that will add a pop of colour to those more common winter greys and blacks, you may want to consider one in a bright yellow, red or orange colour! anoraks

How to wear an Anorak?

  The anorak is wonderfully versatile and you can incorporate it into any look you are trying to achieve. For example, if you want to wear your anorak to work and are looking for something quite smart, you could wear it as part of a layered type of outfit.   You could also create a fantastic casual outfit by wearing it with your favourite skinny jeans, a printed long-sleeved t-shirt, a colourful scarf and some trendy sneakers to complete the look.   Students love wearing their anoraks with fitted sweatshirts and a comfortable but stylish pair of jeans. This type of outfit effortlessly takes them from the lecture hall, hanging around with friends to a night out on the town (post lockdown).   Finally, before you buy your anorak, make sure that it fits you well. Be sure to leave enough room underneath in case you decide to wear it with a thick sweater on a very cold day. If you keep all this in mind, you will have a great jacket that will last you for many years!   With a massive range to choose from you are more than likely to find an Anorak that just the right fit for you.     Our Store locations:   Overcoats Benoni – 97 Princess Ave Benoni.   Coat Corner Kempton Park – 79 Pretoria Rd, CBD.   Coat Corner Springs – 29 5th Avenue, CBD.    

How to wear a ladies’ car coat or ladies half coat?

Looking for a bit of inspiration for your winter wardrobe? A warm jacket or coat is a definite must-have for every winter and it is well worth the investment if you want something that will last for more than a year or two!   At Coat Corner, we stock a wide range of warm coats for the whole family, including the highly sought-after car coat (or half coat). All our gently worn coats and jackets are imported from Europe and are AAA grade, meaning they are both stylish and of excellent quality. Because we purchase our jackets in bulk, we benefit from rock bottom prices and we naturally pass this discount onto you, our valued customer!   If you are interested in buying a car coat, this is a great choice because this type of jacket is highly versatile and looks great on most body types. A car coat has the advantage of giving you some much-needed extra warmth on those cold winter days as they are slightly longer than short jackets, ending in the mid-thigh area. ladies car coat Most ladies half coats have convenient pockets on the sides, making them useful for when you need to carry small items with you. Unlike duffle coats or anoraks, ladies’ car coats can be made out of any fabric and can be either lightweight or heavier if that’s what you prefer.   They also come in a variety of colours and we recommend choosing a colour that you know will suit what you already have in your winter wardrobe. Neutral colours (like dark or light browns, blacks, navy blues, or tans) are therefore an excellent idea as you can really mix and match them beautifully.  

How to wear them

A car coat looks great when worn with a midi skirt, lightweight sweater or top, stockings, and a pair of knee-length boots in a complimentary colour. This is a great look for work or when you need to go to an event where you have to dress smartly.   For a more casual look, your ladies’ car coat is also a good option. Many of our Coat Corner customers enjoy wearing their ladies’ half coats with a pair of skinny jeans and a stylish jersey or sweatshirt.   Boots also look good when paired with a car coat and skinny jeans and this is a great look for the weekend or a casual, outdoor event when you need some extra warmth but still want to look elegant and chic.   ladies car coat

How to size your car coat!

In terms of sizing, we recommend selecting a car coat that you know will be able to accommodate a thicker, woolen jersey for those very cold days. Do not buy one that is too loose as this could make you look sloppy.   Finally, ladies’ car coats are great fun if you enjoy accessorising your outfits!   A car coat will always look amazing when you wear it with a matching pair of gloves, a scarf, and a hat. Matching accessories have the advantage of bringing the whole look of your outfit together while keeping you warm at the same time!

What is a Duffle coat and how to wear one?

Looking for a warm coat to wear this winter? Look no further than Coat Corner as we stock many different types of gently worn jackets and coats for the entire family!   Duffle coats are incredibly popular in both men’s and women’s fashion. This kind of coat gets its name from the material (duffle) from which it is made. Duffle is a strong, thick, and coarse woolen material that provides a lot of warmth.   Duffle coats are also easily recognisable by their trademark buttons, patch pockets, and fastening toggles that make them highly sought-after garments for the winter months. Traditionally used as standard issue garment is the military and royal navy these types have coats have now become fashion items.   When it comes to a winter coat, you want something that will look good on you, as well as keeping you warm. Coat Corner can highly recommend a duffle coat for a stylish, yet comfortable look and feel. duffle coat The duffle coat is considered to be a staple winter item and can transform an otherwise dull or ordinary-looking outfit into an amazingly stylish outfit. Besides, it can be worn in both an informal and a formal style and looks great when worn during the weekend or at a formal event.   Selecting the right size for your duffle coat is a little tricky because if it doesn’t fit properly, it can ruin the look you are going for. A well-fitting duffle coat can make you look smart and elegant, while an ill-fitting and loose one can cause you to look silly and oversized.   At Coat Corner, we have a team of friendly and professional sales people who can give you some great advice on how to select the correct size duffle coat for your body size and shape.   If you want your duffle coat to keep you as warm as possible this winter, it should fit you snugly, but not too tightly. Remember that during the winter months, you will more than likely be wearing one or two layers underneath your coat, so we recommend wearing a jersey or sweatshirt when fitting on your duffle coat. This will ensure that the coat fits properly with what you normally wear in the winter. duffle coat With your duffle coat on, the shoulder seams should align perfectly with where your shoulders end. There should not be too much space between your body and the coat as the coat will then not provide you with enough warmth.   As with all coats or jackets, color matters when buying a duffle coat. To ensure that your duffle coat will be worn for several years, it is best to choose one in a neutral color, like a dark brown, tan, navy blue, or black color. These colors are timeless and have the added advantage of matching most of what you will already have in your winter wardrobe.   Finally, duffle coats can be dressed up or down with some stylish accessories, such as scarves, gloves, or hats. You can match the color of your accessories to what you are wearing underneath the coat for a well-put-together look.